Date: 2006-07-22 05:38 pm (UTC)
There are still people out there who refuse to use the Internet for communication, so going "totally .pdf" would not work for a Worldcon.

Allowing people the option, some smaller conventions already do this, but with Worldcon being "committee of the year" rather than an on-going committee year-after-year, it's very hard to force them (each committee) to do the same thing.

Budgeting for Radio spots is difficult depending on the region you live in. I have no real numbers, but I'll bet just based on potential listernship that a spot in LA/SanJose/Chicago/Boston will be many times more $$ than a spot in Denver/Kansas City/Seattle/Phoenix.

Also, Worldcon is not able to scale-up it's volunteers with a massive influx of people who want to be entertained. I personally do not want to see a Comic-con sized Worldcon before the Worldcon community can handle it. There's enough horror stories around Comic-con's growth spurt to 100,000 attendees to make most people walk away from working/volunteering for it.

I think your concept of applying Real Business Marketing to a Volunteer Run Event cannot be applied 100%. Aspects of it, absolutely, but not all of it. Or we just become another Gate-Show parading the Pros around like Dogs and Ponies.
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